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Electronic mail advertising and marketing has the ability to nurture relationships with prospects and constant clients in any respect levels of the shopping for cycle. On this course, Matt Bailey walks by way of confirmed methods for creating an electronic mail program. From constructing lists, to crafting emails, to avoiding spam filters, and all the best way to producing conversions and gross sales, be taught to construct an electronic mail advertising and marketing program that strikes prospects towards a purchase order and retains loyal clients coming again.
Part 1: Introduction to Electronic mail Advertising :: Matt Bailey
Part 2: Electronic mail as Dialog :: Matt Bailey
Part three: Creating the Electronic mail :: Matt Bailey
Part four: Touchdown Pages :: Matt Bailey
Part 5: The Mailing Checklist :: Matt Bailey
Part 6: Spam and Blacklists :: Matt Bailey
Part 7: Working with Electronic mail Service Suppliers (ESPs) :: Matt Bailey
Part eight: Metrics & Measurement :: Matt Bailey